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The General Insurance and Capcom have built a real-life copy of the car players spend decades smashing in the Street Fighter II bonus stage, and one fan in the US can win it. The sweepstakes also pays out $25,400.69 in cash, and it runs until 18 November 2026.

According to The General’s announcement on PR Newswire, the build marks the upcoming Street Fighter film and the insurer’s recent ads for it. It was unveiled at ComplexCon in Los Angeles. Vehicle Effects, a Los Angeles shop that makes custom cars for film and TV, did the work.

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What the car has

The exterior recreates the game’s pixelated look. Inside, the car has custom pixel upholstery, new leather seats, and upgraded speakers. Its change holder takes a coin and doubles as a seat warmer. IGN reports that the words “you” and “win” are also stitched into the headrests.

Street Fighter trailer still showing Ryu, Ken and Chun-Li in the 2026 film
Image: Legendary Pictures

The game never licensed the model, but fans have long read it as a Lexus LS 400. IGN’s report notes that the LS 400 has a reputation as an overengineered car, with a 4.0-litre V8 nicknamed the “million-mile engine”. Car and Driver adds that the car is too nice to smash, and that the contest is limited to US residents.

The film tie-in

The stunt sits alongside the movie, which opens in cinemas on 16 October 2026. Trailers show Noah Centineo’s Ken Masters wrecking a car in front of a cheering crowd, a nod to the same bonus stage. Our coverage of the latest trailer has more on the Ryu and Ken storyline, and the director has already talked about a sequel.

Can people in the UAE enter the sweepstakes?

Not according to the coverage so far. Car and Driver says the contest is limited to US residents, and The General’s announcement describes it as nationwide.

When does the entry window close?

Entries close on 18 November 2026, according to The General.

Does the car actually run?

Vehicle Effects built it on a real road car, and the maker says it wanted something you could actually drive. The announcement doesn’t list mileage or mechanical details.