Jumbo Electronics has reopened its showrooms at City Centre Deira and City Centre Sharjah, featuring new layouts, expanded brand space, and launch offers for shoppers in the UAE. The Deira and Sharjah offers run until 3 September and 31 August 2025, respectively.
What changed at City Centre Sharjah
The Sharjah store now features a refreshed layout and additional space for products.
- Floor stands doubled from 6 to 12
- Bigger telecom, IT and accessories zones
- Digital screens and linear lighting across the space
- Dedicated Honor brand stand in telecom
The aim here is simple: clearer product zones and more discoverable accessories. Doubling the stands gives brands more space to show full line-ups, while the digital screens and lighting improve wayfinding. The Honor stand expands the handset choice in-store for anyone comparing devices and bundles.
What’s new at City Centre Deira
Deira adds depth in small domestic appliances and audio-visual. It also standardises brand presentation across the floor.
- Expanded Small Domestic Appliances and AV categories
- Appliance brands in-store: Dyson, Dreame, Moser, Tymo, Beurer, Wahl
- TV brands: Samsung, Sony, LG, Hisense, TCL
- Floor stands increased from 15 to 32
- Each brand now on a dedicated stand
- New digital screens for in-store comms
The brand list covers mainstream TVs and fast-growing home tech. More stands, from 15 to 32, gives clearer separation, so you can compare like-for-like without hopping between mixed displays. The screens support live promos and feature explainers, which cuts the guesswork when you’re deciding between models.
Launch offers and bank deals
Jumbo is marking the relaunch with assured gifts and bank offers across both stores. Sharjah’s deals end on 31 August. Deira’s run until 3 September.
- Assured gift with every purchase
- Spend AED 2,000 to AED 3,999: Hyphen true wireless earbuds
- Spend AED 4,000 or more: Sony WF-C500 true wireless earbuds
- Emirates NBD credit cards: 10% off on spends over AED 2,000 (cap AED 300) until 15 September 2025
- Emirates NBD 0% Easy Payment Plan for 18 and 24 months on purchases from AED 1,000 until 30 September 2025
- Sharjah Islamic Bank cards: 10% off on spends from AED 1,000 (cap AED 200) until 30 September 2025
- Lifestyle partners: AED 600 off Musafir.com travel, AED 500 off Tanishq jewellery on spends from AED 10,000, AED 100 off at Titan Mall of the Emirates
The gift tiers kick in at common basket sizes for TVs, laptops and appliances, so most shoppers will qualify. The card offers extend past the relaunch period, which helps anyone upgrading later or splitting a larger purchase over instalments. Check the full terms on Jumbo’s website.
Why it matters for UAE shoppers
Both stores are already busy. Deira sees around 22,000 monthly visitors, and Sharjah about 9,000. Jumbo expects growth after the relaunch.
- Better visibility across brands and categories
- More space for comparisons and demos
- Clearer communication of promos and features
- Broader line-up in appliances and TVs at Deira
- Expanded telecom and accessories at Sharjah
If you prefer to compare models in person, the layout changes are useful. The upgrades focus on clarity: dedicated stands, brighter signage, and category depth where it counts. The offers and card deals add value during peak shopping weeks in the UAE.
Key dates and locations
- City Centre Sharjah: relaunch offers end 31 August 2025
- City Centre Deira, Dubai: relaunch offers end 3 September 2025
- Bank and partner offers run into September 2025
These dates are set for the UAE. Plan your visit accordingly if you want the assured gifts or card savings.
FAQs
When do the relaunch offers end at each store?
City Centre Sharjah offers run until 31 August 2025. City Centre Deira offers run until 3 September 2025.
What brands can I find at the Deira showroom?
Appliances from Dyson, Dreame, Moser, Tymo, Beurer and Wahl, plus TVs from Samsung, Sony, LG, Hisense and TCL.
What are the current bank and partner deals?
Emirates NBD: 10% off on spends over AED 2,000 until 15 September, plus 0% EPP for 18 or 24 months on spends from AED 1,000 until 30 September. Sharjah Islamic Bank: 10% off on spends from AED 1,000 until 30 September. Extras include AED 600 off at Musafir.com, AED 500 off at Tanishq with a AED 10,000 spend, and AED 100 off at Titan Mall of the Emirates.
