'Desi Bling' Is a New Netflix Reality Show Based in Dubai About the Elites

Netflix has unveiled the teaser for Desi Bling, its new reality series set in Dubai's ultra-wealthy Indian expat community. The show premieres in 2026 and features television personalities Karan Kundrra and Tejasswi Prakash navigating one of Dubai's most exclusive social circles. As reported by Bollywood Hungama, the teaser was revealed at the Next On Netflix 2026 India event.

What it's actually about

Desi Bling follows Karan Kundrra and Tejasswi Prakash as they enter Dubai's most exclusive Indian social scene — think money, status, and WhatsApp forwards that travel faster than gossip. The show promises to lift the veil on a world where "picture-perfect lives begin to unravel" as new players from India shake up established dynamics.

According to Different Productions, the team behind the series: "With Desi Bling, we wanted to lift the veil on one of Dubai's most exclusive desi inner circles - a world where money talks, status rules and gossip travels faster than WhatsApp forwards. It's high-gloss, high-stakes and unapologetically dramatic."

Translation: prepare for extremely wealthy people having extremely dramatic conversations in extremely expensive locations. Which, honestly, sounds like exactly what reality TV should be.

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The cast (and why they matter)

Beyond the main duo, the 13-person cast includes prominent figures from Dubai's Indian expat community: Satish Sanpal, Tabinda Sanpal, Rizwan Sajan, Adel Sajan, Sana Sajan, Pamala Serena, Dyuti Parruck, Iryna Kinakh, Alizey Mirza, Lailli Mirza, and Janvee Gaur.

Karan Kundrra and Tejasswi Prakash bring genuine celebrity power to the mix — they're established television personalities in India with significant social media followings. Their presence suggests Netflix isn't just documenting Dubai's social scene; they're actively disrupting it by introducing new dynamics.

The show is produced by Different Productions, with Mazen Laham and Lama Samad as executive producers and Marcel Dufour as showrunner.

When and where to watch in UAE

Desi Bling premieres on Netflix in 2026, with UAE viewers getting access at the same time as the global release. No regional delays, no VPN gymnastics required — just straight-up access to Dubai's most exclusive social drama.

The series joins Netflix's growing slate of Indian reality content, though this one has a distinctly UAE flavour given its Dubai setting. It's worth noting that while Dubai just launched its own Netflix rival, Desi Bling will be exclusive to Netflix globally.

Netflix hasn't announced episode count or release schedule yet, but given the reality TV format, expect either a weekly rollout or full-season drop.

Dubai's reality TV moment

The announcement comes as Netflix India marks ten years in the market. Monika Shergill, Vice President – Content at Netflix India, reflected on the milestone: "Ten years of Netflix in India isn't a milestone we mark alone. It's a story we've written together with creators who took bold risks... India is one nation, made up of many Indias. Our work begins and continues with embracing all of them."

Desi Bling represents an interesting expansion of that philosophy — Indian stories told in Dubai, for global audiences. Whether it delivers on its promises of "real personalities, big energy and zero filters" remains to be seen, but the ingredients are certainly there.

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