Ubisoft Just Bought Amazon's MOBA Team - Here's Why
Ubisoft has acquired Amazon Games Montreal’s March of Giants team. The deal brings Rainbow Six Siege’s original creative director back to Ubisoft, with Twitch marketing support and no terms disclosed.
Ubisoft is picking up the Amazon Games Montreal team behind March of Giants, an upcoming MOBA, and taking ownership of the game. It’s not a “we bought a logo” situation. The whole development team moves over. Amazon, meanwhile, is still involved on the marketing side via Twitch.
KEY TAKEAWAYS
- Ubisoft is acquiring the March of Giants team from Amazon Games Montreal and taking the game's rights
- No deal terms were disclosed
- Amazon will provide marketing support on Twitch as part of the agreement
What Ubisoft is buying (and what it isn’t)
Ubisoft is acquiring the team behind March of Giants and the rights to the game. The companies haven’t shared the price or any financial details.
- Ubisoft gets the rights to March of Giants
- The entire dev team is joining Ubisoft
- Deal terms weren’t disclosed
This kind of move usually means Ubisoft wants momentum, not a reset. Same people, same project, new parent company.
The Rainbow Six Siege angle
The headline isn’t just the acquisition. It’s who’s coming back with it.
- March of Giants creative director: Xavier Marquis
- Marquis previously led development on Tom Clancy’s Rainbow Six Siege
- Production leader: Alexandre Parizeau, formerly MD of Ubisoft Toronto
Ubisoft CEO Yves Guillemot said their return brings proven experience in building “globally successful competitive and live games”, which is Ubisoft-speak for “we want this to last, not launch and vanish”.
(If you want broader context on Ubisoft’s multiplayer push, this older Tbreak piece frames the direction nicely: Ubisoft hints at a more multiplayer Far Cry future.)
What we know about March of Giants so far
March of Giants is an upcoming MOBA that began closed alpha testing on PC earlier this year.
- Genre: MOBA (multiplayer online battle arena)
- Status: closed alpha on PC (earlier in 2025)
- Ubisoft now owns it and continues development
If you’re not a MOBA person: it’s the genre where teams fight over objectives on a map, usually with distinct characters/roles and a heavy focus on teamwork. It’s also a space where players are picky and switching games is hard — so Ubisoft clearly thinks this has a shot.
Twitch marketing support (yes, that Twitch)
As part of the agreement, Amazon will provide Ubisoft with marketing support for March of Giants on Twitch.
- Amazon stays involved via Twitch promotion
- Ubisoft handles the game and development team
That’s a practical split: Ubisoft gets the dev talent and the IP, Amazon helps with reach where live games actually get watched.
Why this is happening now (Amazon’s wider games cuts)
VGC notes the deal comes weeks after Amazon announced significant cuts to its video game business, including ending MMO development. It also notes that Amazon had still listed March of Giants as an upcoming title at the time.
- Amazon previously announced cuts to its games business
- MMO development was being wound down
- It’s unclear what remains of Amazon Games Montreal after this deal
For more Amazon-games context (not this deal specifically), you might also want this related Tbreak read: Amazon’s Lord of the Rings MMO reportedly cancelled.
Did Ubisoft buy all of Amazon Games Montreal?
No. The report says Ubisoft is acquiring the team behind March of Giants and the rights to the game.
Is March of Giants cancelled?
No. The team is moving to Ubisoft to continue development.
Who is Xavier Marquis?
He’s the creative director of March of Giants and previously led development on Rainbow Six Siege.
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