Microsoft is going big on Agentic AI at GITEX Global 2025 in Dubai, running 13–17 October at the World Trade Centre. Expect hands-on demos of Copilot and AI Agents, an “AI Experience Zone”, plus 37 partners showing real deployments across government and business. The stall? Hall 7, H7-A20.
What Microsoft means by “Agentic AI”
AI systems that can plan, reason and act towards goals, while collaborating with people.
- Autonomous assistants that don’t just summarise—they take steps.
- Aimed at faster decisions in government and enterprise.
- Framed as the “next phase of digital transformation”.
Microsoft says a team of AI assistants can synthesise complex data and give leaders real-time recommendations, improving services for residents in the UAE. The company positions this as moving “from insight to action” while staying grounded in local rules and trusted cloud.
Where to find it and what you’ll see
Live demos, partner showcases, and a few crowd-pleasers.
- Venue and dates: Dubai World Trade Centre, 13–17 Oct 2025.
- Location: Hall 7, Stand H7-A20.
- Demos: Copilot, AI Agents, hands-on “AI Experience Zone”.
- Extras: Xbox Zone and a Glambot activation.
Across the week, Microsoft and 37 partners will run interactive demos, customer use cases, and open discussions. It’s pitched as a practical look at how organisations in the UAE are scaling AI, not just proof-of-concepts. And if you need a breather, yes—there’s gaming nearby.
Related reading on Tbreak: HP’s GITEX setup focused on AI PCs and local compute (our write-up) and du’s plan for a national AI park (context here). These paint the wider show backdrop.
UAE angle: local cloud, skills, and partners
Short version: Built for the UAE, hosted in the UAE, aligned to national programmes.
- Local datacentres in Dubai and Abu Dhabi for regulated workloads.
- Ongoing work with partners like G42 on responsible and sovereign cloud solutions.
- Links to national initiatives such as training 100k government professionals and 1m citizens.
Microsoft ties its showcase to the UAE’s AI adoption push, highlighting compliance with local regulation and data residency. The company says it’s investing in talent and partnerships to keep advanced AI inside the country’s policy framework—one reason Agentic AI trials can move into production faster here.
Also on Tbreak: Our primer on how chipmakers are optimising for agentic workloads and inference gives useful context for buyers and builders (read the overview).
Responsible AI stays front and centre
Trust, privacy and security are the guardrails.
- Microsoft stresses Responsible AI as the base layer.
- Ethics, transparency and security are cited as non-negotiables.
- Collaboration with regional partners to align with local values.
As AI systems take more autonomous actions, Microsoft says the controls must be tighter, not looser. Expect messaging around governance, auditability and safe deployment—particularly relevant for public-sector demos on the stand.
Who’s speaking and what’s the tone
Practical, with a clear message from Microsoft UAE.
- Amr Kamel, General Manager, Microsoft UAE, frames Agentic AI as the next step after analytics—tools that act, not just advise.
- The statement links responsibility with impact: innovation must carry privacy and security by default.
This isn’t the “AI will change everything” talk track. It’s the “AI will do specific jobs, under rules, in the UAE” version. That’s the interesting bit for CIOs walking GITEX this week.
If you’re sticking around the Xbox area, our UAE-specific Game Pass guide for October is handy for what to try next (check it out).
What is Agentic AI?
Agentic AI refers to autonomous systems that can plan, reason and act towards goals, working with people rather than only generating summaries or answers.
Where is the Microsoft stand at GITEX 2025?
Hall 7, Stand H7-A20 at the Dubai World Trade Centre, from 13–17 October 2025.
What will Microsoft show?
Hands-on demos in an AI Experience Zone, including Copilot and AI Agents, plus partner showcases, live demos, and consumer draws like an Xbox Zone.
