ASUS Back‑to‑School UAE 2025: Best laptop deals, prices and bundles

Students in the UAE are getting solid offers this year. ASUS has cut prices by up to AED 1,000 on select models and added bundle perks at major retailers and its UAE eShop. There’s also an extra discount for students and teachers. Here’s the clean, no‑nonsense guide to what’s worth your money and when the deals end. 

Who these offers suit

You want a laptop that handles lectures, projects and maybe some gaming. You also want clear prices in AED, simple choices, and retailer perks you can actually claim in the UAE. That’s exactly what this round‑up covers, based only on ASUS’s press information dated 20 August 2025. 

Key savings at a glance

• Up to AED 1,000 off select laptops across ASUS ME eShop and leading UAE retailers
• Extra AED 200 off for students and teachers with a valid ID or via the ASUS Education Store
• Bundles vary by retailer: accessories, software, gift vouchers and trade‑in deals. These are the headline offers and where they apply in the UAE retail channel. Check dates below so you don’t miss cut‑offs. 

The Always‑On Achiever

For light, portable study machines with AI features.

• Zenbook A14 (UX3407QA): AED 3,699 (was AED 3,999)
• ProArt P16 (H7606WP): AED 14,999, with bundle offers in stores
• Focus: Copilot+ portability, long battery life, creator‑grade power on the ProArt This set is for students who carry their laptop all day and want modern AI tools, or those doing heavier creative work. The Zenbook A14 is billed as the world’s lightest Copilot+ PC, while the ProArt P16 brings RTX 50‑series muscle for editing. 

The Smart Spender

You want value without gutting performance.

• ASUS TUF F16 (FX608JMR) RTX 5060: AED 5,699 (was AED 6,299)
• Vivobook S14 Copilot+ PC (S3407QA): AED 2,711 (was AED 3,499)
• Focus: military‑grade build on TUF, thin Copilot+ design on Vivobook with up to 1 TB storage. These cover study, casual gaming and daily tasks without a huge bill. The TUF F16 pairs durability with an RTX 5060, while the Vivobook S14 gives you a slim Copilot+ machine built on Snapdragon with a dedicated Qualcomm GPU. 

The Hybrid Hustler

Balancing classes, part‑time work, content and gaming.

• ROG Zephyrus G16 (GA605KM): AED 10,499 (was AED 10,691)
• ROG Strix G16 (G615JMR): AED 6,699 (was AED 7,499)
• Focus: 3K OLED screen on Zephyrus G16, slim build, AI‑assisted performance; RTX 5060 on both. If you edit video, stream and game, but still need to carry your laptop, the Zephyrus G16 is the polished choice. The Strix G16 keeps costs lower while still offering competitive esports performance. 

The Competitive Student

You want max frames and bigger screens.

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• ROG Strix Scar G18 (G835LR): AED 11,999 (was AED 12,999)
• ROG Desktop G700 (G700TF): AED 10,499 (was AED 10,999)
• Focus: 18‑inch display, advanced cooling, Intel Core Ultra 9 and RTX 5070 Ti on Scar; esports‑ready RTX 5070 Ti on the desktop. For serious gaming after coursework, these push higher refresh rates and cooling headroom. The Scar G18 targets performance with an 18‑inch panel, while the G700 desktop is a clear pick if you’re setting up a home rig. 

Retailer bundles and deadlines in the UAE

Perks differ by store. Note the end dates in Dubai time.

• Jumbo
  • Bundles: Microsoft Office, printer, mouse or backpack; JBL speaker with select RTX laptops
  • Extra: teacher/student discount up to AED 500
  • Ends: 14 Sep 2025. These add real‑world extras you’ll use in term one, plus a larger education discount ceiling at this retailer. 
• C4
  • ASUS Day Campaign: 15% off ASUS/ROG consumer
  • Education offer: student/teacher discount on Copilot+ PCs only
  • Ends: 1 Sep 2025 Good if you’re buying a Copilot+ PC fast. The earlier deadline matters if you shop late. 
• EROS
  • Bundles: Microsoft Office free on select laptops
  • Extra: extra 5% off with ID, plus up to AED 600 trade‑in
  • Ends: 7 Sep 2025 Handy if you have an old device to exchange and want Office included. 
• SDG
  • Bundles: free soundbar on select notebooks, or a 4‑in‑1 gaming kit on select 50‑series models
  • Extra: 5% student/teacher discount up to AED 150
  • Ends: 14 Sep 2025. Worth a look if you’re buying a 50‑series laptop and want the gaming kit. 
• EMAX
  • Bundles: wireless mouse, printer, backpack; full gaming kit on select gaming laptops
  • Extra: trade‑in up to AED 500; more student/teacher discounts
  • Ends: 7 September 2025. Balanced perk mix available if you need accessories and a trade-in. 
• E‑City
  • Bundles: free ASUS mouse and backpack
  • Ends: 7 September 2025. Simple add‑ons if you just want essentials. 
• Amazon.ae
  • Perk: gaming gift vouchers with select ASUS laptops
  • Ends: 31 August 2025 Early cut‑off; plan around it if you’re shopping online. 
• ASUS ME eShop
  • Up to 25% off select models
  • Free bundle: ROG drawstring bag, notebook, T‑shirt, plus extras like Jenga set or sunglasses
  • Warranty: ASUS Perfect Warranty covers accidental damage
  • Bonus: join the ROG Elite Programme for events and giveaways
  • Ends: 7 September 2025 Direct‑from‑ASUS with a playful bundle and accident cover included. 

Education discount: what to expect

There’s an additional AED 200 off for students and teachers via partner retailers or the ASUS Education Store. Have your valid ID ready at checkout. Some retailers also stack their education deals on top, so compare before you pay. 

What’s new in the 2025 range

ASUS’s lineup spans Copilot+ thin-and-lights, creator-grade workhorses, and RTX 50-series gaming machines. Expect better portability, battery life, and AI-assisted features on the study-first models, with larger screens and cooling upgrades on the gaming side. In short, there’s a tier for every budget and workload. 

How to choose fast

• Prioritise battery life and weight if you carry your laptop all day
• Pick RTX 50‑series if you care about high‑FPS gaming or GPU‑heavy apps
• Check retailer add‑ons you’ll use: Office, backpack, mouse, printer
• Confirm deadlines, as some end as early as August 31, 2025. Match the “student type” sections above to your needs and price band, then pick the retailer with the best add‑on for your setup. 

FAQs