AMD Wants Your Next AI Box Stamped “Made in Emirates”

AMD and UAE-based Kerno will co-develop “Made in the Emirates” AI and cloud solutions using AMD Instinct accelerators, EPYC CPUs and ROCm, with plans for a UAE lab and AI competency centre. Announced at GITEX Global 2025, Dubai.

Abbas Jaffar Ali
By
Abbas Jaffar Ali
Abbas has been covering tech for more than two decades- before phones became smart or clouds stored data. He brought publications like CNET, TechRadar and IGN...
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AMD Wants Your Next AI Box Stamped "Made in Emirates"
TL;DR
  • AMD and Kerno will co-develop AMD-based AI and cloud infrastructure in the UAE for GCC markets.
  • Tech stack includes AMD Instinct accelerators, AMD EPYC CPUs and the AMD ROCm™ software stack.
  • Kerno becomes a regional OEM/ODM with early access to AMD roadmaps and sales tools.

AMD has signed a strategic deal with Dubai-based Kerno to push UAE-built enterprise AI and cloud solutions across the GCC. The pair will co-develop systems using AMD Instinct accelerators, EPYC server CPUs and the open ROCm stack. The plan also includes a joint lab and a possible AI competency centre in the UAE. It’s a local play for governments and enterprises that want high performance and regional support.

What AMD and Kerno actually signed

This is a collaboration agreement focused on building and validating AMD-based enterprise solutions in the UAE, then rolling them out across the GCC.

  • Co-development of AI and cloud infrastructure based on AMD Instinct, EPYC and ROCm
  • Kerno named as a regional OEM/ODM for AMD-based systems
  • Early access for Kerno to AMD roadmaps and sales enablement
  • Joint testing and integration lab planned in the UAE

In plain terms: Kerno gets closer to AMD’s silicon and software plans, and the two will design and certify boxes in the Emirates rather than importing them. That shortens deployment cycles and gives local buyers a single point of accountability.

The hardware and software stack

The solutions centre on AMD’s current data-centre portfolio and open software.

  • AMD Instinct™ AI accelerators for training and inference
  • AMD EPYC™ CPUs for general compute and storage nodes
  • ROCm™ open software stack for AI frameworks and libraries

Together, that covers GPU compute, CPU-heavy workloads and an open stack developers can tune. For buyers in the UAE and Saudi, it means less lock-in and a clearer path to scale across mixed AI and cloud workloads.

“Made in the Emirates” — why it matters

Local design, build and support matters for data residency, latency and procurement.

  • Systems designed, built and supported in the UAE
  • Regional engineering and manufacturing by Kerno
  • GCC-ready configurations for government and enterprise use

A UAE manufacturing and validation base can help with compliance and on-site support. It also means faster iterations when customers need custom racks, liquid cooling options or validated software images for regulated sectors.

What’s next: lab and AI competency centre

Beyond the initial collaboration, AMD and Kerno plan to firm up two tracks.

  • Roadmap for a joint testing and integration lab in the UAE
  • Exploration of a regional AI competency centre for strategic projects
  • Focus on the AMD enterprise AI portfolio for customer engagements

A UAE lab would let teams certify new SKUs, stress-test firmware and qualify ROCm versions before rollout. An AI competency centre could help CIOs benchmark models, run POCs and build reference architectures tuned for GCC workloads.

Where to see them at GITEX

Planning to be at Dubai World Trade Centre?

  • Kerno: Hall 3, Stand H3-A15
  • AMD: Hall 7, Stand H7-B30

If you’re tracking wider AI infrastructure moves at the show, see our related coverage: du’s new AI Park and Microsoft’s Agentic AI push. For data-centre hardware context, check HPE at GITEX 2025 and our note on Saudi-made EPYC servers.

Buying and deployment angles for UAE/GCC teams

If you’re speccing a cluster this quarter, here’s what this news changes.

  • Faster validation cycles for AMD Instinct/EPYC nodes in the UAE
  • Closer support channels via Kerno for firmware, ROCm and rack integration
  • Potential local POCs once the lab and competency centre are live

The near-term win is access and support. Medium-term, the lab should cut time-to-production and reduce integration risk for ROCm-based stacks, which is handy for ministries, telcos and finance that need on-prem or sovereign setups.


What markets does the agreement target?

The collaboration targets GCC markets, including the UAE and Saudi Arabia.

Which AMD products are included?

AMD Instinct AI accelerators, AMD EPYC CPUs and the AMD ROCm open software stack.

What is “Made in the Emirates” in this context?

It means AMD-based enterprise solutions co-developed, validated and supported in the UAE, with Kerno handling regional engineering and manufacturing.

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Abbas has been covering tech for more than two decades- before phones became smart or clouds stored data. He brought publications like CNET, TechRadar and IGN to the Middle East. From computers to mobile phones and watches, Abbas is always interested in tech that is smarter and smaller.