Fujifilm Middle East has launched a new Gentle Rose finish for the Instax mini Evo, its hybrid instant camera that shoots digitally and prints on Instax mini film. The colour joins Black and Brown and arrives in the region with the same feature set, including 10 lens effects, 10 film filters, an LCD for previews, and smartphone printer support.
What’s new: a colour, not a spec bump
The headline change is cosmetic. Gentle Rose brings a soft pink finish aimed at fashion-forward users, creators and anyone deep in the so-called “pink era.” Hardware and features remain the same as existing mini Evo models.
- New finish: Gentle Rose joins Black and Brown
- Same hybrid system: digital capture + Instax mini prints
- Target users: trend-led shooters and casual creators
- UAE starting price: AED 899 at launch timeframes listed below
In short, it’s the mini Evo people already know, just in a colourway that plays nicely with streetwear, clear cases and your feed.
Key features that still matter in 2025
The mini Evo remains one of the most flexible Instax bodies because it shoots digital, lets you pick your keepers, then prints card-sized Instax mini photos on demand.
- Creative controls: 10 lens effects + 10 film filters (100 combos)
- LCD preview: compose, review, and choose what to print
- Smartphone printer: print photos from your phone via the camera
- Analogue-style controls: lens dial, film dial and a tactile print lever
- Awards: Red Dot Design Award and iF Design Award
Because you can preview and only print the good stuff, you waste less film. That alone saves money over time, especially in the UAE where Instax mini film packs vary in price across retailers. If you’re shopping film, our deals tracker often lists current promos on Instax Mini packs.
Price, release date and regional availability
Fujifilm lists the Gentle Rose edition with a regional price sheet and a global release timeline.
More on Tbreak
- Global name: Instax mini Evo “Gentle Rose”
- Release date: 25 September 2025
- UAE: from AED 899
- KSA: from SR 999
- Qatar: from QAR 999
- Iraq: from IQD 287,000
- Kuwait: from KD 67.900
Expect availability through usual UAE channels alongside the existing Black and Brown versions. If you want a primer on which Instax body fits your use, read our guide to the best Instax cameras sold locally.
Who should buy the Gentle Rose mini Evo
If you like the look and want the control of a digital preview before you print, this is the Instax that keeps costs down while staying creative. If you only want point-and-shoot simplicity, cheaper analogue-only models might still make sense.
- Buy it if: you curate before printing, want phone-to-Instax prints, like style-forward hardware
- Skip to another Instax if: you want a lower entry price or wider prints
- Consider accessories: clear case, shoulder strap, film twin packs
For more context on Instax bodies and where they fit, our recent Father’s Day picks explain the differences in plain language. (Internal link: “Instax instant cameras make great gifts” → https://tbreak.com/fujifilm-instax-instant-cameras-make-great-fathers-day-tech-gifts-for-2025/)
Design, controls and awards
The mini Evo leans into retro camera cues while behaving like a modern gadget. The physical dials make effects fun to try, the print lever is satisfyingly mechanical, and the LCD keeps you from wasting film. The model has also picked up major design awards.
- Analogue-inspired body with lens dial and film dial
- Mechanical print lever for instant output
- Recognised by Red Dot and iF Design awards for design excellence
If you plan to edit phone photos before printing through the camera, a colour-accurate laptop helps. Our photo-editing laptop guide breaks down what to prioritise.
UAE context: film, sharing and events
The mini Evo prints the classic Instax mini size that’s popular at cafés, pop-ups and events in Dubai and Abu Dhabi. Because the camera doubles as a smartphone printer, you can also turn last night’s phone shots into keepsakes right on the spot. Pair that with multi-colour film packs when they’re on promo and you’ve got an easy party trick.
- Card-sized prints fit wallets and fridge doors
- Phone printing means everyone leaves with a copy
- Watch local retailers for film discounts and bundles (see our deals coverage)
What exactly is “Gentle Rose” for the mini Evo?
It’s a new soft pink colour variant for the existing Instax mini Evo hybrid instant camera. Specs and features are the same as the Black and Brown versions.
When is the Gentle Rose edition available?
Fujifilm lists 25 September 2025 as the release date. Availability follows regional retail timelines.
How much does it cost in the UAE?
The starting price is AED 899. Pricing for KSA, Qatar, Kuwait and Iraq is also provided.
Can I print photos from my phone with the mini Evo?
Yes. The camera works as a smartphone printer so you can output images stored on your phone.
What film does it use?
Instax mini film. Look for multipacks and seasonal discounts from UAE retailers; we track notable promos and prices.
Is the mini Evo good for beginners?
If you want to preview before you print, yes. If budget is the priority, simpler Instax models can be cheaper. Our Instax buying guide covers who should buy what.
