Twitch Launches Arabic RTL Interface for Global Users

Twitch just launched a fully localized Arabic right-to-left (RTL) interface across web and mobile. It’s a move aimed squarely at making the platform more accessible to Arabic-speaking users in the MENA region and beyond.

Arabic Language Now Fully Supported

This is Twitch’s first fully integrated RTL experience. The interface now supports:

Full right-to-left navigation
Arabic language options in account and device settings
Global access, not just regional

More Arabic localization, like notifications and emails, is expected later this year.

MENA Viewership Is Booming

Twitch isn’t just flipping text direction—it’s responding to real growth in the region.

In 2024, viewers in MENA watched over 209 million hours of Twitch content
Top regional categories: Just Chatting, Valorant, League of Legends, Counter-Strike, and Overwatch 2
Globally, Twitch had 655 million hours watched in 2024 and holds 60% of the livestreaming market

This new interface makes it easier for Arabic streamers to grow communities in their native language.

Backed by Streamers and Regional Strategy

Local creators are taking notice. Saudi-based Twitch Partner Meshael MR said, “This update makes Twitch feel more like home.”

Twitch CEO Dan Clancy called the move part of a “long-term vision” to invest in diverse communities. And with the gaming economy in the region set to hit $6 billion by 2027, the timing checks out.

How To Enable Arabic RTL on Twitch

Switching to the Arabic interface is simple:

Go to Twitch account settings
Choose Arabic under language preferences
Or adjust your mobile device language to Arabic

It’s available globally, so Arabic speakers anywhere can use it.

Summary

Twitch’s new Arabic RTL interface is more than a UI tweak. It’s a smart play that acknowledges the rising influence of Arabic-speaking gamers and streamers. With 209 million hours watched in MENA last year alone, this update puts Twitch in a strong position to deepen its footprint in the region.