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	<title>t-break: Tech @ Its Fastest &#187; UAE</title>
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	<link>http://tbreak.com/tech</link>
	<description>Taking Tech Faster</description>
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	<itunes:summary>Taking Tech Faster</itunes:summary>
	<itunes:author>t-break: Tech @ Its Fastest</itunes:author>
	<itunes:explicit>no</itunes:explicit>
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	<itunes:owner>
		<itunes:name>t-break: Tech @ Its Fastest</itunes:name>
		<itunes:email>abbas@tbreak.com</itunes:email>
	</itunes:owner>
	<managingEditor>abbas@tbreak.com (t-break: Tech @ Its Fastest)</managingEditor>
	<itunes:subtitle>Taking Tech Faster</itunes:subtitle>
	<itunes:keywords>tech, gaming, gadgets, smartphones, tablets, xbox 360, ps3, pc, middle east, uae, dubai</itunes:keywords>
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		<title>t-break: Tech @ Its Fastest &#187; UAE</title>
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		<item>
		<title>Apple iPhone 4S Review</title>
		<link>http://tbreak.com/tech/2012/01/apple-iphone-4s-review-2/</link>
		<comments>http://tbreak.com/tech/2012/01/apple-iphone-4s-review-2/#comments</comments>
		<pubDate>Mon, 02 Jan 2012 09:42:09 +0000</pubDate>
		<dc:creator>Abbas Jaffar Ali</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Smartphones]]></category>
		<category><![CDATA[Spotlight]]></category>
		<category><![CDATA[4s]]></category>
		<category><![CDATA[aed]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[apple inc.]]></category>
		<category><![CDATA[apple iphone]]></category>
		<category><![CDATA[apple iphone 4 smartphone]]></category>
		<category><![CDATA[apples]]></category>
		<category><![CDATA[computing]]></category>
		<category><![CDATA[Connectivity]]></category>
		<category><![CDATA[device]]></category>
		<category><![CDATA[Etisalat]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Launch]]></category>
		<category><![CDATA[linksys iphone]]></category>
		<category><![CDATA[modeling]]></category>
		<category><![CDATA[multi-touch]]></category>
		<category><![CDATA[new models]]></category>
		<category><![CDATA[portable media players]]></category>
		<category><![CDATA[Review]]></category>
		<category><![CDATA[UAE]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=52301</guid>
		<description><![CDATA[We look at Apple's annual refresh of their iconic Smartphone.]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2012/01/apple-iphone-4s-review-2/" title="Link to Apple iPhone 4S Review"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/4lziUf.jpg" alt="" title="" width="176" height="99" /></a><p><!--pagetitle:Price &amp; Packaging-->I remember when<a href="http://tbreak.com/tech/2011/10/apple-announces-iphone-4s/"> Apple announced the iPhone 4S</a> some time back and how “disappointed” many of the users on my Twitter timeline were. I kept insisting that it was actually a pretty decent upgrade and even though it looks identical to the iPhone 4- the new internals justified the new iPhone. Thus, I was amongst the first people in line to pick up the new iPhone 4S when it was <a href="http://tbreak.com/tech/2011/12/its-official-etisalat-releasing-iphone-4s-in-uae-on-16th-december/">officially announced for the UAE market</a>. It’s been two weeks since then and I figured that was enough time to write about the device.</p>
<p style="text-align: center"><a href="http://tbreak.com/tech/files/iphone4s_top2.jpg"><img class="aligncenter size-medium wp-image-52302" src="http://tbreak.com/tech/files/iphone4s_top2-600x401.jpg" alt="" width="600" height="401" /></a></p>
<p>Lets start with the pricing and plans for the iPhone 4S- the iPhone 4S is available in capacities of 16GB, 32GB and 64GB in black and white. You can purchase the device from either Etisalat, du or directly from Apple.  The following table lists the price of the buying the device outright from the carriers or Apple.</p>
<table style="width: 98%" border="1" align="center">
<tbody>
<tr>
<td></td>
<td>Etisalat</td>
<td>du</td>
<td>Apple Store Online</td>
</tr>
<tr>
<td>iPhone 4S 16GB</td>
<td>AED 2749</td>
<td>AED 2749</td>
<td>AED 2599</td>
</tr>
<tr>
<td>iPhone 4S 32GB</td>
<td>AED 3149</td>
<td>AED 3199</td>
<td>AED 2999</td>
</tr>
<tr>
<td>iPhone 4S 64GB</td>
<td>AED 3549</td>
<td>AED 3599</td>
<td>AED 3339</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<p>If you don&#8217;t want to commit to any data packages, the Apple Store deal is the cheapest, however, du gives you 1GB of free data per month for a year (as long as you spend over 100 Dirhams per month with them) while Etisalat gives you 500MB of data for the first three months with no strings attached. Other than purchasing the unit outright, Etisalat also offers a discount if you <a href="http://tbreak.com/tech/2011/12/etisalat-announces-iphone-4s-plans/">sign up for an annual commitment</a> on a post-paid line. While du also offers something similar, it is only for business users and not the consumer so I’m not going to go into that, however you can <a href="http://www.du.ae/en/business/special-offers-business/iphone4sbusiness/iphone4Splans?icid=IP4S-IPBE-1112-HOM-TMB">click here and find more</a> on that if you’re interested. The following table lists plans by Etisalat.</p>
<p>I chose to go with Etisalat&#8217;s plan 2 which I think offers a pretty good mix of data and voice at a decent price. Having owned the iPhone 4 in black, I chose white for iPhone 4S simply to have something a little different and while I like the white iPhone 4S, I think black still looks better- but that is just my personal opinion or maybe I need time for it to grow on me</p>
<p>Looks-wise, the iPhone 4S is almost identical to the iPhone 4 and you would need a really sharp eye to spot someone carrying one from the other. It has identical dimensions and is just 3 grams heavier which is something you won’t notice even if you’re holding both phones together. Apple has slightly lowered the position of the volume buttons and the mute key on the iPhone 4S while the surrounding antenna has more partitions and in different places- probably to fix the antenna-gate issue that popped up in the iPhone 4 for some. Some of my colleagues carrying the iPhone 4 are happy that Apple hasn’t change the design on the 4S as it doesn’t make their device look like last year’s model, which I think is fair to the consumer and so much better than a companies that replaces their top-of-the-line device every quarter.</p>
<p style="text-align: center"><a href="http://tbreak.com/tech/files/iphone4s_with4_2.jpg"><img class="aligncenter size-medium wp-image-52303" src="http://tbreak.com/tech/files/iphone4s_with4_2-600x401.jpg" alt="" width="600" height="401" /></a></p>
<p>Even the packaging on the iPhone 4S is identical to the previous model- with the exception of 4S written on the box instead of 4. You get the USB plug, the iPod cable and that pin to remove the micro-SIM tray from the iPhone along with the usual warranty and quickstart guides.</p>
]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Google Zeitgeist 2011 UAE, Egypt and Saudi Arabia reports</title>
		<link>http://tbreak.com/tech/2011/12/google-zeitgeist-2011-uae-egypt-and-saudi-arabia-reports/</link>
		<comments>http://tbreak.com/tech/2011/12/google-zeitgeist-2011-uae-egypt-and-saudi-arabia-reports/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 08:16:39 +0000</pubDate>
		<dc:creator>Taimoor Hafeez</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Industry]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[dubai]]></category>
		<category><![CDATA[Egypt]]></category>
		<category><![CDATA[google trends]]></category>
		<category><![CDATA[saudi arabia]]></category>
		<category><![CDATA[UAE]]></category>
		<category><![CDATA[zeitgeist]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=51163</guid>
		<description><![CDATA[Top Google searches for 2011. ]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/12/google-zeitgeist-2011-uae-egypt-and-saudi-arabia-reports/" title="Link to Google Zeitgeist 2011 UAE, Egypt and Saudi Arabia reports"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/CVv7c.png" alt="" title="" width="176" height="99" /></a><p>Google&#8217;s annual Zeitgeist report shows the search trends of the millions of users who use Google everyday. Today Google released the search results for UAE, Egypt and Saudi Arabia.</p>
<p><a href="http://tbreak.com/tech/files/zeitgist-uae-egypt-ksa-2011.png"><img class="aligncenter size-full wp-image-51165" src="http://tbreak.com/tech/files/zeitgist-uae-egypt-ksa-2011.png" alt="" width="501" height="241" /></a></p>
<p>While social networking sites are still up there, local interests are still some of the most obvious queries. Of course, there are a few odd one&#8217;s in there, like Saudi children being fascinated by Sponge Bob, or Egyptians looking for Forbidden Love Stories, or UAE&#8217;s subcontinental population wanting to catch up on the Cricket World Cup.</p>
<p>To see the worldwide results, please visit <a href="http://www.googlezeitgeist.com/en">Zeitgeist 2011</a> after December 15th 12:00 GMT (1600 UAE time).</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Etisalat announces iPhone 4S data plan and prices</title>
		<link>http://tbreak.com/tech/2011/12/etisalat-announces-iphone-4s-data-plans-and-price/</link>
		<comments>http://tbreak.com/tech/2011/12/etisalat-announces-iphone-4s-data-plans-and-price/#comments</comments>
		<pubDate>Sat, 10 Dec 2011 11:40:39 +0000</pubDate>
		<dc:creator>Taimoor Hafeez</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Smartphones]]></category>
		<category><![CDATA[du]]></category>
		<category><![CDATA[Etisalat]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iPhone 4S]]></category>
		<category><![CDATA[UAE]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=50648</guid>
		<description><![CDATA[iPhone 4S 16GB starting from AED 2,749]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/12/etisalat-announces-iphone-4s-data-plans-and-price/" title="Link to Etisalat announces iPhone 4S data plan and prices"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/6RLaE.png" alt="" title="" width="176" height="99" /></a><p>Etisalat has finally come out with data plan prices and handset prices for the eagerly anticipated iPhone 4S.</p>
<p>The basic gist is that any iPhone 4S purchased from Etisalat will get free 500MB data for the first three months, after which the data plan can be had for AED 50 per month. <span style="font-family: Arial;font-size: small">The iPhone 4S will sell for AED 2,749 for 16GB, AED 3,149 for 32GB and AED 3,549 for 64 GB devices. No word yet on whether both black and white will be sold at launch, but given the launch of both models in other countries we believe that the white iPhone 4S will also be available in UAE.<br />
</span></p>
<p><a href="http://tbreak.com/tech/files/iPhone-4S1.jpg"><img class="aligncenter size-medium wp-image-50649" src="http://tbreak.com/tech/files/iPhone-4S1-600x349.jpg" alt="" width="600" height="349" /></a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong>Full Press Release</strong></p>
<p align="center"><span style="font-family: Arial;font-size: medium"><strong>The new </strong></span><span style="font-family: Verdana;font-size: medium"><strong>iPhone 4S</strong></span><span style="font-family: Arial;font-size: medium"><strong> available for pre-order in </strong></span><span style="font-family: Verdana;font-size: medium"><strong>the </strong></span><span style="font-family: Arial;font-size: medium"><strong>UAE</strong></span></p>
<p align="justify"><span style="font-family: Verdana;font-size: small"><strong>10 December, Abu Dhabi, UAE</strong> – Etisalat today announced that the highly-anticipated iPhone 4S is now available for pre-order from Etisalat’s ‘MORE’ rewards website </span><a href="http://www.etisalat.ae/more" target="_blank"><span style="color: #0000ff;font-family: Verdana;font-size: small"><span style="text-decoration: underline">www.etisalat.ae/more</span></span></a><span style="font-family: Verdana;font-size: small">. Etisalat offers prepaid-package options on all three new iPhone 4S devices – 16GB, 32GB and 64GB. In addition, customers will receive free 500MB data per month for the first three months. From the fourth month onward, the data will be available for as low as AED50. </span></p>
<p align="justify"><span style="font-family: Calibri;font-size: small">iPhone 4S supports twice the download speed with HSDPA of up to 14.4 Mbps. Etisalat’s iPhone 4S customers will enjoy the Etisalat HSPA+ network and the widest 3G network covering over 99% of the country’s populated area. It </span><span style="font-family: Arial;font-size: small">will enhance their experience while using the applications on iPhone 4S device anywhere in the country.</span></p>
<p align="justify"><span style="font-family: Calibri;font-size: small">iPhone 4S, the most amazing iPhone yet, is packed with incredible new features including Apple&#8217;s dual-core A5 chip for blazing fast performance and stunning graphics; an all new camera with advanced optics; full 1080p HD resolution video recording; and Siri(TM), an intelligent assistant that helps you get things done just by asking. With the launch of iPhone 4S also comes the launch of iOS 5, the world&#8217;s most advanced mobile operating system with over 200 new features; and iCloud(R), a breakthrough set of free cloud services that work with your iPhone, iPad(R), iPod touch(R), Mac(R) or PC to automatically and wirelessly store your content in iCloud and push it to all your devices.</span></p>
<p align="justify"><span style="font-family: Calibri;font-size: small">iPhone 4S has the same beautifully thin glass and stainless steel design and is first phone to intelligently switch between two antennas to send and receive. Apple&#8217;s dual-core A5 chip delivers up to twice the processing power and up to seven times faster graphics than iPhone 4, all while maintaining incredible battery life&#8211;now up to 8 hours of 3G talk time.</span></p>
<p><span style="font-family: Arial;font-size: small">From today, customers can pre-book the </span><span style="font-family: Verdana;font-size: small">iPhone 4S using their credit card </span><span style="font-family: Arial;font-size: small">by logging on to Etisalat’s ‘MORE’ rewards website ‘<a href="http://www.etisalat.ae/more" target="_blank">www.etisalat.ae/more</a>’. The new iPhone 4S is priced at AED 2,749 for 16GB, AED 3,149 for 32GB and AED 3,549 for 64 GB devices. In addition to the free 500MB data offer for first three months, customers purchasing the device at an extra charge of AED150 will also receive 10,000 ‘MORE’ reward points, equivalent to AED 100 talk time, a car charger and phone case. Customers will enjoy free shipping &amp; delivery to their own location at their own convenience. The iPhone 4S postpaid packages will be available at the official commercial launch during December 2011.</span><br />
<strong></strong></p>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>BlackBerry Bold 9900 Pure White released in UAE</title>
		<link>http://tbreak.com/tech/2011/12/blackberry-bold-9900-pure-white-released-in-uae/</link>
		<comments>http://tbreak.com/tech/2011/12/blackberry-bold-9900-pure-white-released-in-uae/#comments</comments>
		<pubDate>Sun, 04 Dec 2011 10:48:44 +0000</pubDate>
		<dc:creator>Serge</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Smartphones]]></category>
		<category><![CDATA[BlackBerry Bold 9900]]></category>
		<category><![CDATA[UAE]]></category>
		<category><![CDATA[white]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=50209</guid>
		<description><![CDATA[Latest BlackBerry Bold available with a new look]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/12/blackberry-bold-9900-pure-white-released-in-uae/" title="Link to BlackBerry Bold 9900 Pure White released in UAE"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/8E8x6W.jpg" alt="" title="" width="176" height="99" /></a><p><strong>Press Release:</strong></p>
<p>Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM) today announced the launch of the new BlackBerry® Bold™ 9900 smartphone in a new Pure White color in the UAE.</p>
<p><a href="http://tbreak.com/tech/2011/12/blackberry-bold-9900-pure-white-released-in-uae/white-blackberry-bold-9900/" rel="attachment wp-att-50210"><img class="aligncenter size-medium wp-image-50210" src="http://tbreak.com/tech/files/White-BlackBerry-Bold-9900-600x480.jpg" alt="" width="600" height="480" /></a></p>
<p>The stunning new BlackBerry Bold 9900 in Pure White is only 10.5mm, the thinnest BlackBerry smartphone yet, and offers the perfect union of a high performance keyboard and touch display integrated within the iconic BlackBerry Bold design. The new Pure White BlackBerry Bold 9900 also includes built-in support for NFC (Near Field Communications), a new technology that is enabling many new and exciting capabilities, including the ability to make mobile payments, pair with NFC-enabled accessories or read SmartPoster tags with a simple tap of the smartphone.</p>
<p>BlackBerry 7, the operating system for the new BlackBerry Bold 9900, introduces a next generation BlackBerry browser with a significantly faster, more fluid web browsing experience that is among the best in the industry. Combining the dramatically improved performance of the advanced WebKit browser engine together with the powerful hardware enhancements of the BlackBerry Bold 9900 delivers browsing results that are up to 40% faster than BlackBerry® 6 based smartphones and up to 100% faster than BlackBerry® 5 based smartphones*. Additional enhancements to this next generation BlackBerry browser have also optimized zooming and panning for smoother web navigation and optimized HTML5 performance for incredible gaming and video experiences.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The iPhone 4S Sticker Shock in the UAE</title>
		<link>http://tbreak.com/tech/2011/10/the-iphone-4s-sticker-shock-in-the-uae/</link>
		<comments>http://tbreak.com/tech/2011/10/the-iphone-4s-sticker-shock-in-the-uae/#comments</comments>
		<pubDate>Mon, 17 Oct 2011 10:55:56 +0000</pubDate>
		<dc:creator>Abbas Jaffar Ali</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Features]]></category>
		<category><![CDATA[Smartphones]]></category>
		<category><![CDATA[4s]]></category>
		<category><![CDATA[afterall]]></category>
		<category><![CDATA[computing]]></category>
		<category><![CDATA[Connectivity]]></category>
		<category><![CDATA[grey]]></category>
		<category><![CDATA[grey market]]></category>
		<category><![CDATA[insane]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[linksys iphone]]></category>
		<category><![CDATA[price]]></category>
		<category><![CDATA[UAE]]></category>
		<category><![CDATA[usual]]></category>
		<category><![CDATA[vendors]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=46964</guid>
		<description><![CDATA[Ready to give up your first born for an iPhone 4S?]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/10/the-iphone-4s-sticker-shock-in-the-uae/" title="Link to The iPhone 4S Sticker Shock in the UAE"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/vn03FS.jpg" alt="" title="" width="176" height="99" /></a><p>The iPhone 4S has started selling in the UAE- through the usual grey channels and at insane prices. But that was expected- afterall, the previous iPhone and the iPad models fetched enough for some retailers to turn an iOS launch event into their annual sales meet-up.</p>
<p>I browsed through the usual assortment of local websites to get a feel for pricing of the new iPhone 4S for those of you looking into purchasing one- y&#8217;know, the ones that National Bonds have been kind to. The following table lists the prices I found for some of the places that sell online. Do keep in mind that the official prices in the US for unlocked devices are US$ 649, 749 and 849 for 16GB, 32GB and 64GB models which, in AED, roughly translates to 2400, 2750 and 3125. Now lets see how much it is selling for:</p>
<table style="width: 98%" border="1" align="center">
<tbody>
<tr>
<td>Vendor</td>
<td>16GB</td>
<td>32GB</td>
<td>64GB</td>
</tr>
<tr>
<td>Jadopado.com</td>
<td>3,999</td>
<td>4,999</td>
<td>5,999</td>
</tr>
<tr>
<td>ALshop.com</td>
<td>4,949</td>
<td>5,449</td>
<td>5,749</td>
</tr>
<tr>
<td>Emirates Avenue</td>
<td>4,400</td>
<td>4,900</td>
<td>5,400</td>
</tr>
<tr>
<td>souq.com</td>
<td>3,600-5,500</td>
<td>5,000-6,000</td>
<td>5,799-6,500</td>
</tr>
<tr>
<td>dubizzle.com</td>
<td>4,000-6,000</td>
<td>5,000-5,450</td>
<td>5,500-7,200</td>
</tr>
<tr>
<td>Jackys.com</td>
<td>5,549</td>
<td></td>
<td></td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<p>So there you have it- a quick run down of how much the iPhone 4S will cost you if you want to get it right away. To put things in %, the cheapest you can find an iPhone 4S in the UAE is $1000 for the 16GB which is about 54% higher than what it costs in the US. On the higher end, the 64GB is going for roughly US$2000 or 135% more than what Apple sells it in the US for.</p>
<p>I&#8217;m actually going to hold off until the official versions are announced by our telcos du and Etisalat as you usually end up getting the device with a pretty good data plan. Although there is no official date for the iPhone 4S launch, Apple did say that 70 countries will be getting in by the end of the year and I&#8217;m guessing/hoping that UAE is one of them.</p>
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		<title>Guide to IT colleges and universities in UAE</title>
		<link>http://tbreak.com/tech/2011/09/guide-to-it-colleges-and-universities-in-uae/</link>
		<comments>http://tbreak.com/tech/2011/09/guide-to-it-colleges-and-universities-in-uae/#comments</comments>
		<pubDate>Wed, 28 Sep 2011 12:36:41 +0000</pubDate>
		<dc:creator>Taimoor Hafeez</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Industry]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Spotlight]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[abu dhabi]]></category>
		<category><![CDATA[college]]></category>
		<category><![CDATA[computer science]]></category>
		<category><![CDATA[Connectivity]]></category>
		<category><![CDATA[dubai]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[information technology]]></category>
		<category><![CDATA[IT]]></category>
		<category><![CDATA[UAE]]></category>
		<category><![CDATA[undergraduate]]></category>
		<category><![CDATA[university]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=45256</guid>
		<description><![CDATA[Find which institute offers more variety and better scope for your future. ]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/09/guide-to-it-colleges-and-universities-in-uae/" title="Link to Guide to IT colleges and universities in UAE"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/ZzHsxH.jpg" alt="" title="" width="176" height="99" /></a><p><!--pagetitle:Introduction--></p>
<p>As many students enter the final year of their high school, they&#8217;re faced with the daunting task of deciding what university or college to attend for higher education. This one decision will shape the rest of your life in more ways than you can imagine. These next three or four years of your life will define your outlook on life, and will influence the way you perceive different situations in life and how you treat different people. And interesting as it to delve deeper into this train of though, I&#8217;ll bring us back on track with the topic on hand.</p>
<p>This being a technology website, I&#8217;ll mostly be looking at the various educational institutes around UAE that offer anything from a Bachelors in IT to different media branches of graphical design and computer animation. This article is for students who&#8217;ll be entering their university, and as such will only focus on undergraduate courses. I won&#8217;t go into detail about what each course provides, I&#8217;ve hyperlinked everything to the respective course details on the university&#8217;s website directly, so you can see what each module provides in detail.</p>
<p><a href="http://tbreak.com/tech/files/dubai-knowledge-village.jpg"><img class="aligncenter size-medium wp-image-45314" src="http://tbreak.com/tech/files/dubai-knowledge-village-600x398.jpg" alt="" width="600" height="398" /></a></p>
<p>&nbsp;</p>
<p>Remember one thing, that no matter how good a university&#8217;s website looks, you cannot make a decision as big as choosing which university to go for until you&#8217;ve been there, seen their facilities, and ideally talked to the tutors of each module you&#8217;re planning to attend. Many universities offer open days, but at the time of writing this article those days are gone, and in fact a few universities have even started their courses. Still, these are early days, so changes can still be made. And with that, let&#8217;s go down the list of universities/colleges/institutes that provide IT and related courses here.</p>
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		<title>Acer launches Aspire S3 Ultrabook</title>
		<link>http://tbreak.com/tech/2011/09/acer-launches-aspire-s3-ultrabook/</link>
		<comments>http://tbreak.com/tech/2011/09/acer-launches-aspire-s3-ultrabook/#comments</comments>
		<pubDate>Sun, 18 Sep 2011 10:42:47 +0000</pubDate>
		<dc:creator>Taimoor Hafeez</dc:creator>
				<category><![CDATA[Laptops]]></category>
		<category><![CDATA[Netbooks]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Notebooks]]></category>
		<category><![CDATA[Acer]]></category>
		<category><![CDATA[aspire s3]]></category>
		<category><![CDATA[dubai]]></category>
		<category><![CDATA[MacBook Air]]></category>
		<category><![CDATA[UAE]]></category>
		<category><![CDATA[ultrbook]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=44484</guid>
		<description><![CDATA[Resume in 1.5 seconds, with 7 hours battery life. ]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/09/acer-launches-aspire-s3-ultrabook/" title="Link to Acer launches Aspire S3 Ultrabook"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/pK0TiE.jpg" alt="" title="" width="176" height="99" /></a><p>Acer announced the launch of their new Ultrabook laptops, a new breed of ultra-portable laptops that Intel hopes will cover the gap between regular laptops and tablets, in a market that doesn&#8217;t seem to have place for netbooks.</p>
<p>The Aspire S3 marks the launch of the first ultrabook in this region, with some truly mouthwatering specs and features. The 13.3&#8243; Aspire S3 measures 1.3cm thin and weighs a mere 1.4kgs. It&#8217;ll feature a Sandy Bridge Core i3, i5 or i7 CPU, and if coupled with the optional 240GB SSD, instead of the 320GB or 500GB HDD, you can get 7 hours of battery life. Priced at AED 3,699, the Aspire S3 will be shipping out from next month onwards in the region.</p>
<p><a href="http://tbreak.com/tech/files/Acer-S3-Ultrabook-Image-1.jpg"><img class="aligncenter size-medium wp-image-44485" src="http://tbreak.com/tech/files/Acer-S3-Ultrabook-Image-1-600x297.jpg" alt="" width="600" height="297" /></a></p>
<p><strong>Full Press Release</strong></p>
<p align="center"><strong>Acer Debuts First Ultrabook: Aspire S3</strong></p>
<p><strong> </strong></p>
<p align="center"><em>Resumes in a quick 1.5 seconds and delivers 50-day battery life via Acer Green Instant On; features large hard drive capacity; and connects to the Internet in 2.5 seconds</em></p>
<p>&nbsp;</p>
<p><strong>Dubai, United Arab Emirates</strong></p>
<p>Acer announces its first Ultrabook. The Acer Aspire S3 integrates the best features of notebook and mobile devices, offering users powerful performance for digital creation, in addition to ultra-fast responsiveness and interaction for content consumption, enhancing the freedom and overall computing experiences of users on the go.</p>
<p>Innovative <strong>Acer Green Instant On</strong> technology provides instant-resume functionality and ensures battery longevity, while <strong>Acer Instant Connect</strong> delivers faster Internet access. The Aspire S3 is encased in a thin, light metal design that&#8217;s sturdy and aerodynamic. It will be available in select regions from September.</p>
<p>Campbell Kan, president of Personal Computer Global Operations, Acer Inc., said, &#8220;The Aspire S3 is truly designed to meet notebook users&#8217; needs, combining essential features of the smartphone and tablet PC, such as fast startup and Internet connectivity, with long battery life. Matched with its slim form, the Aspire S3 will provide a fresh experience and set a major milestone in the history of Acer&#8217;s notebook development.&#8221;</p>
<p><strong>Ultra-long unplugged freedom via instant on and connect</strong></p>
<p>Modern notebook users want to maximize their time and effort wherever they go. The Aspire S3 helps them make the most of their time via two new innovations: <strong>Acer Green Instant On</strong>, which delivers ultra-fast responsiveness, energy efficiency and enhanced power management; and <strong>Acer Instant Connect</strong>, which provides access to the Internet in just 2.5 seconds<a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftn1">[1]</a><sup>, <a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftn2">[2]</a></sup> — four times faster than conventional connections — so users can go faster for better productivity and infotainment enjoyment. There&#8217;s no compromise.</p>
<p>Acer Green Instant On provides two sleep modes from which the Aspire S3 responds with surprising speed: From <strong>Sleep</strong> the Aspire S3 will resume in a mere 1.5 seconds,<sup>2</sup> and from <strong>Deep Sleep</strong> it resumes in 6 seconds.<sup>2</sup> With these energy-conscious innovations, the Aspire S3&#8242;s battery life lasts up to 50 days<a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftn3">[3]</a><sup>, <a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftn4">[4]</a></sup> — even longer than regular mobile phone batteries!<strong> </strong></p>
<p><strong>Ultra-slim in an aerodynamic metal design</strong></p>
<p>For easy-to-carry convenience, the Aspire S3 measures 1.3 cm thin and weighs less than 1.4 kg (3 lbs.).<a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftn5">[5]</a> It&#8217;s also equipped with a full-size Acer FineTip chiclet keyboard, designed for comfortable use and maximum productivity. All-day usability is assured by a super-lightweight, high-density battery that delivers up to 7 hours<a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftn6">[6]</a> of juice. The aerodynamic design of the Aspire S3 features a strong and lightweight aluminum/magnesium alloy chassis, and a lid with a fingerprint-free metal finish that feels as smooth as silk.</p>
<p>The 13.3&#8243; ultra-thin HD LED display adopts an open cell design to conserve materials by using the lid and bezel to form an aluminum frame for the screen. This creates a super-slim yet protective profile and reduces the energy required during manufacture as compared to conventional panel designs.</p>
<p><strong>Innovative airflow design enhances comfort</strong></p>
<p>The Aspire S3 features a vent-free bottom so the notebook rests comfortably on the user&#8217;s lap. Warm components are smartly placed away from the palmrest and touchpad area, so users won&#8217;t feel any heat discomfort. Further innovation is offered via a new airflow design that dissipates warm air from the rear of the notebook, preventing air from blowing towards the user&#8217;s hands. Finally, the fan motor is optimized to enhance efficiency and lower power consumption to help increase system battery life.</p>
<p><strong>Uncompromising performance for content creation and enjoyment</strong></p>
<p>The Aspire S3 features the latest 2<sup>nd</sup> generation Intel<sup>®</sup> Core<sup>™</sup> i3/i5/i7 processors for full computing and digital creation capability, and a choice of 240 GB SSD or 320/500 GB HDD with embedded SSD<a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftn7">[7]</a> for ultra-fast access and ample media and data storage. Packing professionally-tuned Dolby<sup>®</sup> Home Theater<sup>®</sup> v4, the Aspire S3 delivers vibrant, cinema-style surround sound and enhanced dialogue quality for optimum listening experiences. Standard HDMI<sup>®</sup> output is also included for connecting the Aspire S3 to popular HD peripheral devices for high-def digital/video playback and extension. Furthermore, users can quickly and easily share data or download photos from their digital cameras using the 2-in-1 card reader that supports SD<sup>™</sup> Cards and MultiMediaCard<sup>™</sup>.</p>
<p>On-the-go users can keep in touch with friends and colleagues with high-clarity video conferences thanks to the integrated Acer Crystal Eye 1.3 megapixel camera and microphone — with superior Wi-Fi<sup>®</sup> connections guaranteed by Acer InviLink<sup>™</sup> Nplify<sup>™</sup> 802.11b/g/n Wi-Fi CERTIFIED<sup>™</sup> technology.<a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftn8">[8]</a> Wireless convenience is enhanced by the addition of latest-generation Bluetooth<sup>®</sup> 4.0+HSR technology with lower power consumption.</p>
<p>&#8220;We are very happy to see the formal launch of the Acer Aspire S3, Acer&#8217;s first Ultrabook, and to be one of the leading time-to-market partners to place an Ultrabook in the market. The features of the Aspire S3, powered by 2<sup>nd</sup> generation Intel<sup>®</sup> Core<sup>™</sup> processors — including instant on, instant connect, long battery life, and its elegant slim and light design — will satisfy many users&#8217; desire for a free and easy life on the go,&#8221; said Mooly Eden, vice president and general manager of the Intel PC Client Group.</p>
<p>&#8220;As the only Ultrabook with an HDD option, the Aspire S3 offers the computing power and storage needs of a notebook, along with the mobile communication advantages of the smartphone and tablet PC,&#8221; added Kan. &#8220;It&#8217;s a major breakthrough in notebook design and will surely fortify our notebook competitiveness in the ICT market.&#8221;</p>
<p>Priced at AED 3699, the Aspire S3 will start to roll out in the regions in October, and is expected to become Acer&#8217;s star product during the fourth quarter.</p>
<div>
<hr align="left" size="1" width="33%" />
<div>
<p><a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftnref1">[1]</a> With previously used access points.</p>
</div>
<div>
<p><a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftnref2">[2]</a> Time based on testing with the following applications open: Internet Explorer<sup>®</sup> 9 (Internet search and email web pages), PowerPoint<sup>®</sup> viewer (file size 68 MB) and Excel<sup>®</sup> (file size 108 MB) of Microsoft<sup>®</sup> Office<sup>®</sup> 2010 Starter, and logged in to Windows Live<sup>®</sup> Messenger 2011.</p>
</div>
<div>
<p><a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftnref3">[3]</a> The notebook enters Deep Sleep after an inactive period set by the user. In this mode, battery life lasts up to 50 days.</p>
</div>
<div>
<p><a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftnref4">[4]</a> The listed battery life is based on MobileMark 2007<sup>®</sup> productivity mode testing with wireless on. Details of MobileMark2007<sup>®</sup> testing are available at www.bapco.com. Battery life rating is for comparison purposes only. Actual battery life varies by model, configuration, applications, power management settings, operating conditions, and utilized features. A battery&#8217;s maximum capacity decreases with time and use.</p>
</div>
<div>
<p><a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftnref5"><sup><sup>[5]</sup></sup></a> Depending on configuration.</p>
</div>
<div>
<p><a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftnref6"><sup><sup>[6]</sup></sup></a> 7-hour battery life is available on models fitted with an SSD for storage.</p>
</div>
<div>
<p><a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftnref7">[7]</a> The SSD is integrated with the mainboard and dedicated to Acer Green Instant On. It is not visible in file explorers.</p>
</div>
<div>
<p><a title="" href="/Users/Tbreak/Desktop/New%20folder/Acer%20Aspire%20S3%20Ultrabook%20-%20ENGLISH.doc#_ftnref8"><sup><sup>[8]</sup></sup></a> Actual throughput may vary depending on network conditions and environmental factors such as network traffic or overhead, building construction, and access point settings.</p>
</div>
</div>
]]></content:encoded>
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		<title>Etisalat vs Du &#8211; Mobile and Internet Packages</title>
		<link>http://tbreak.com/tech/2011/09/etisalat-vs-du-mobile-and-internet-packages/</link>
		<comments>http://tbreak.com/tech/2011/09/etisalat-vs-du-mobile-and-internet-packages/#comments</comments>
		<pubDate>Wed, 07 Sep 2011 16:51:40 +0000</pubDate>
		<dc:creator>Taimoor Hafeez</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Industry]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Spotlight]]></category>
		<category><![CDATA[broadband]]></category>
		<category><![CDATA[data package]]></category>
		<category><![CDATA[du]]></category>
		<category><![CDATA[dubai]]></category>
		<category><![CDATA[Etisalat]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[landline]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Smartphone]]></category>
		<category><![CDATA[telecom]]></category>
		<category><![CDATA[TRA]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[UAE]]></category>
		<category><![CDATA[wifi]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=43708</guid>
		<description><![CDATA[You'll be surprised with what you find.]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/09/etisalat-vs-du-mobile-and-internet-packages/" title="Link to Etisalat vs Du - Mobile and Internet Packages"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/0sokWC.jpg" alt="" title="" width="176" height="99" /></a><p><!--pagetitle:Introduction--></p>
<p>Given that UAE has only two telecom operators, the choice people have here may not seem much at first glance, especially since the TRA owns a large percentage in both these companies. However, dig a little deeper and you&#8217;ll find great value products suitable to your lifestyle.</p>
<p>Today I&#8217;ll be looking at mobile and broadband internet packages provided for home consumers by both Etisalat and Du. Let me get this out of the way first: I&#8217;m <strong>not</strong> looking at special offers, bonus packages and add-ons. When you get into those, especially bonus offers for mobile packages (such as extra credit on incoming calls from Du). The same goes for the TV packages in the broadband bundles; I won&#8217;t be looking at what TV channels (HD, 3D or otherwise) are available as part of the deal. All I&#8217;m looking at are the prices and basic services provided to give you guys an idea of which telecom operator provides better value for money.</p>
<p><a href="http://tbreak.com/tech/files/etisalat-vs-du.jpg"><img class="aligncenter size-medium wp-image-43770" src="http://tbreak.com/tech/files/etisalat-vs-du-600x217.jpg" alt="" width="600" height="217" /></a></p>
<p>I&#8217;ll start off this comparison with Mobile packages. Both telecom operators provide a huge variety of packages to suit individual needs and budgets. There are many subsidized handsets available as well, depending on data plan and special offers you choose from both <a href="http://www.etisalat.ae/index.jsp?lang=en&amp;type=content&amp;currentid=ab22ed4b1b7ff210VgnVCM1000000c24a8c0____&amp;contentid=eb7bf1ff4669c210VgnVCM1000000c24a8c0RCRD&amp;parentid=ab22ed4b1b7ff210VgnVCM1000000c24a8c0____">Etisalat</a> and <a href="http://shop.du.ae/en/mobile">Du</a> which you can check out.</p>
<p>Before I begin though, I would like to remind everyone that Du charges local and international calls by the <strong>second</strong>, unlike Etisalat where a full minute&#8217;s rate is charged as soon as the new minute starts. Depending on how you make your calls daily, this can be a <strong>huge</strong> money saver for a lot of people. So keep that in mind.</p>
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		<title>UAE Power Retailers Roundup</title>
		<link>http://tbreak.com/tech/2011/08/uae-power-retailers-roundup/</link>
		<comments>http://tbreak.com/tech/2011/08/uae-power-retailers-roundup/#comments</comments>
		<pubDate>Thu, 18 Aug 2011 11:55:49 +0000</pubDate>
		<dc:creator>Taimoor Hafeez</dc:creator>
				<category><![CDATA[Components]]></category>
		<category><![CDATA[Features]]></category>
		<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Laptops]]></category>
		<category><![CDATA[Spotlight]]></category>
		<category><![CDATA[Blackberry]]></category>
		<category><![CDATA[Canon]]></category>
		<category><![CDATA[Carrefour]]></category>
		<category><![CDATA[dubai]]></category>
		<category><![CDATA[dv6]]></category>
		<category><![CDATA[Emax]]></category>
		<category><![CDATA[eos 600d]]></category>
		<category><![CDATA[galaxy s2]]></category>
		<category><![CDATA[HP]]></category>
		<category><![CDATA[Jacky's Electronics]]></category>
		<category><![CDATA[Jumbo Electronics]]></category>
		<category><![CDATA[lg cinema 3d tv]]></category>
		<category><![CDATA[PlayBook]]></category>
		<category><![CDATA[plug-ins]]></category>
		<category><![CDATA[Sharaf DG]]></category>
		<category><![CDATA[smasung]]></category>
		<category><![CDATA[UAE]]></category>
		<category><![CDATA[virgin megastore]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=42411</guid>
		<description><![CDATA[For all of your gadget shopping needs in the UAE.]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/08/uae-power-retailers-roundup/" title="Link to UAE Power Retailers Roundup"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/JgTTF.jpg" alt="" title="" width="176" height="99" /></a><p><!--pagetitle:Intro &amp; Testing Methodology--></p>
<p>Let’s face it, we all buy gadgets or some sort of tech item a couple of times a year. These things are expensive, and given the rate at which the industry is moving at, nobody wants to buy an outdated item. That’s the reason most of you read our site to keep up to date on the latest in tech. However, when it comes to actually buying the product you’ve decided to spend your hard earned money on, it’s not so easy.</p>
<p>We have no shortage of huge electronic retailers here in UAE, some may even say there’s a saturation of retailers in the market. But nothing beats a leisurely stroll down these huge store aisles and checking out the latest tech on offer at very tempting rates.</p>
<p><a href="http://tbreak.com/tech/files/virgin.png"><img class="aligncenter size-medium wp-image-42425" src="http://tbreak.com/tech/files/virgin-600x208.png" alt="" width="600" height="208" /></a></p>
<p>So what I’ve done over the past week is go to some of the biggest electronic stores in Dubai to check out 5 different products. My objective was not only to see how much each store is selling the product for, but also how good my experience in-store was. This, I measured in terms of staff knowledge, their willingness to help and store layout (how easy or difficult it was to navigate to various sections).</p>
<p>Now the five products we decided upon were to be taken from a broad range of categories, and for the most part, the latest and most popular product.</p>
<p><a href="http://tbreak.com/tech/files/products.png"><img class="aligncenter size-full wp-image-42415" src="http://tbreak.com/tech/files/products.png" alt="" width="281" height="121" /></a></p>
<p>As for the stores, it was decided to go to the specific branches that were one of the biggest (so no DCC) as well as those near more popular parts of Dubai (sorry Mirdiff City Centre and Ibn Battuta Mall!).</p>
<p><a href="http://tbreak.com/tech/files/stores.png"><img class="aligncenter size-full wp-image-42416" src="http://tbreak.com/tech/files/stores.png" alt="" width="247" height="161" /></a></p>
<p>I visited each of the above stores to first walk around and see how well the store was laid out and whether products of our 5 categories listed above were easily found. For some of the products I would ask the staff where it was if I didn’t see it after walking 2 minutes into the store. This is where I judged their attitude towards a needy customer and how helpful they were. Often times a nearby staff member would tell me about the product I was looking at themselves (after asking what exactly I was looking for), which also showed how knowledgeable (or not) they were.</p>
<p><strong></p>
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		<title>MarkaVIP to open shop in the UAE</title>
		<link>http://tbreak.com/tech/2011/08/markavip-to-open-shop-in-the-uae/</link>
		<comments>http://tbreak.com/tech/2011/08/markavip-to-open-shop-in-the-uae/#comments</comments>
		<pubDate>Tue, 02 Aug 2011 11:27:49 +0000</pubDate>
		<dc:creator>Mufaddal Fakhruddin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[MarkaVIP]]></category>
		<category><![CDATA[UAE]]></category>

		<guid isPermaLink="false">http://tbreak.com/tech/?p=40989</guid>
		<description><![CDATA[Flash sales website to attract consumers with premium brands at 'discounted' prices.]]></description>
			<content:encoded><![CDATA[<a href="http://tbreak.com/tech/2011/08/markavip-to-open-shop-in-the-uae/" title="Link to MarkaVIP to open shop in the UAE"><img class="wppt_float_left" src="http://tbreak.com/tech/wp-content/uploads/wp-post-thumbnail/CP2QJq.jpg" alt="" title="" width="176" height="99" /></a><p>E-commerce in the Middle East gains further momentum with MarkaVIP, a home grown private sales website, today announcing its expansion across the region. The company, which has adapted the tried-and-tested flash sales model to suit local consumers and retailers, says its e-tail platform is well placed to boost the adoption of online shopping throughout the Middle East.</p>
<p>The flash sales model, already well established in the U.S. and Europe, works on the forces of time urgency and scarcity. MarkaVIP sources excess or introductory inventory from premium brands worldwide to be sold to its private members within a limited period of time. In return, the customer gets much lower prices than they would normally be offered and opportunities to purchase products they may not otherwise have.</p>
<p>The convenience, value and quality offered by MarkaVIP quickly captured the attention of savvy shoppers across the Middle East when it launched in Jordan and Saudi Arabia in November 2010. Eight months later, the company is rapidly approaching half a million members and attracts between 2,000 and 4,000 new members daily.</p>
<p><a href="http://tbreak.com/tech/files/MarkaVIP_private_shopping_club_jpg.jpg"><img class="aligncenter size-medium wp-image-40990" src="http://tbreak.com/tech/files/MarkaVIP_private_shopping_club_jpg-600x399.jpg" alt="" width="600" height="399" /></a></p>
<p>Membership to MarkaVIP is by invitation only. Customers must be invited, referred or approved to join the site, presenting suppliers with an exclusive and discerning online audience. Once accepted, MarkaVIP members gain access to deep discounts of between 40 to 70 percent on men and women’s apparel, accessories, children’s items, electronics and home decor. They also have the opportunity to access new-to-region brands that use the site to run introductory launch campaigns as a means of market testing.</p>
<p>Having recently raised USD3 million in funding from high profile U.S, European and Middle Eastern investors, MarkaVIP has expanded to the rest of the GCC countries and Lebanon. It now enjoys seven-figure monthly revenues and is on track to become the fastest growing Middle East e-commerce brand. It already is the fastest growing Middle East brand on Facebook with close to 140,000 fans.</p>
<p>According to Founder and CEO Ahmed Alkhatib, the key to MarkaVIP’s success has been market localisation. Despite the nascent state of e-commerce in the Middle East, he says the untapped potential of the region far outweighs the current barriers to entry.</p>
<p>“There are around 385 million people living in the Middle East and North Africa and 135 million of them are online currently. Internet penetration is expected to grow very quickly over the next few years, so we see a significant opportunity to provide the market with a convenient and secure online shopping platform that also delivers great value,” he said.</p>
<p>Alkhatib, a Jordanian American with over 10 years’ experience in Silicon Valley, has worked on some the world’s most recognised e-commerce brands during their start-up years, including eBay and Amazon. He also built the infrastructure for the largest U.S. customised apparel and products website Zazzle.com.</p>
<p>Combining his heavyweight e-commerce experience with young, tech-savvy local talent, MarkaVIP has circumvented the challenges of low credit card penetration and cross border order fulfilment by setting up logistics hubs in every market where it operates. In addition to overcoming current infrastructure limitations, this hyper-local model enables MarkaVIP to develop offline relationships with its members and suppliers – a move which is not only generating strong repeat business, but is also helping to drive online purchases.</p>
<p>“Our results to date show us there is a real appetite for an online shopping model that works for this region. For us that means localising the flash sales model and e-commerce lifecycle so that we don’t compromise our convenience promise to our members. From the sourcing of our products, to how we market them online, our customer-focused user experience, and having product fulfilment centres in each of our locations – it is all designed to give our members access to great brands at great prices with the best possible delivery times and with no hidden charges or custom duties,” added Alkhatib.</p>
<p>MarkaVIP also plans further regional expansion later in the year.</p>
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