The Russian search engine is becoming a behemoth.
In a recent report released by comScore’s qSearch results yields some rather interesting data as far as search engines are concerned. It seems that in November and December of 2012, the global search queries done on Microsoft’s Bing were surpassed by the Russian search engine Yandex.
In their market analysis comScore includes all Microsoft sites such as Hotmail, Windows Live, etc. Although Bing accounts for the largest share with 92% usage for search queries. And where Microsoft’s entire network accounted for 4.477 billion queries worldwide, Yandex surpassed it by 4.844 billion. Obviously Google is still the king with a massive 114.73 billion searches worldwide, followed in the distance by China’s search engine Baidu with 14.5 billion searches and Yahoo! coming in third with 8.63 billion searches worldwide.
It is surely is interesting to see that where Microsoft with all of their marketing might was still struggling to reach fourth place in the global search markets, the relatively unknown Russian firm came out of nowhere and has now claimed title for fourth place. How long till Yahoo! is also passed by, or perhaps even the mighty Google loosing its share?