Ballmer believes Surface is the tablet everyone wants

By on October 30, 2012
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Microsoft CEO says no one has built a tablet consumers want. Of course, Surface is the exception here.


Apple may have sold a gazillion iPads at this point, but Microsoft CEO Steve Ballmer is not impressed. In fact, he believes that no one so far has built a tablet that consumers want – not Google, and certainly not Apple.

“I don’t think anybody has done a product that is the product that I see customers wanting,” Ballmer said in an interview with CNBC. “You can go through the products from all those guys … and none of them has a product that you can really use. Not Apple. Not Google. Not Amazon. Nobody has a product that lets you work and play that can be your tablet and your PC. Not at any price point.”

“This is a first-class tablet that people can enjoy and appreciate,” Ballmer continued. “It’s a PC; it’s a tablet. It’s for play; it’s for work. It’s a got a great price. That product doesn’t exist today.”

Initial impressions of the Windows Surface tablet has been positive, with many praising the hardware, however the software side is a bit lacking at the moment with Windows RT in the mix. It will certainly improve in the coming months, but is Surface something that consumers truly want? We shall soon find out when the sales sheet rolls out.


Mufaddal Fakhruddin is the Editor for IGN ME and thinks writing in third person about himself in an about me section is weird.

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