Get ready for interactive pricing.
Advertisers are always looking for every last bit of space they can get for your attention and that is the reason store shelves in supermarkets and hypermarkets will be getting an upgrade in the next few years. Watch the following video:
The idea behind the video is to show advertisers that the horizontal bars above/below the products on which price tags are places can be utilized to attract the attention of shoppers which can result in an added sale. At IDF 2012, Intel showed the devices that power these new store shelves and talked about the technology that powers such a solution using the Atom Processor: