Tbreak Developers Conference coverage

By on March 18, 2012
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Missed out on TDC? Here’s the recap.

The Tbreak Developers Conference was held last week at Knowledge Village Dubai, and was the first event of its kind targeted towards developers across the mobile, web, and gaming platforms. The event had industry giants such as Nokia, Blackberry, Qualcomm, and Microsoft conducting classrooms on development as well as participating in a discussion panel on various topics affecting the region.

After a welcome note from Abbas Jaffar Ali of tbeak, host David Ashford, former GM of AppsArabia took to the stage to introduce the key presenters for the day. First up was Praveen Prabhakaran, Head of EDX, Middle East , Nokia who discussed the company’s upcoming move to the Windows Phone platform, as well the success of their App store, which clocks in about 4 million app downloads per week across the GCC.

Next up was Lewa Abu Khait , Senior Alliance Manager Middle East for Research In Motion. The focus of his presentation was to ‘bust’ several myths about Blackberry and the Blackberry App World, which he was quite successful in doing. Blackberry already enjoys a strong userbase of about 75 million subscribers, with around 6 million app downloads a day, and is also the 2nd most profitable store after Apple. We then had Gilles Fayad from Qualcomm discuss the company’s Snapdragon processor, which powers a vast number of smartphones and tablets today. Qualcomm has introduced a variety of new technologies for app developers to tap into such a augmented reality as well as helping developers to directly optimize their apps to interact better with the processor.

Following the presentations was a discussion panel which touch upon a variety of topics such as the development market in the region, the support network available to developers, and ultimately how developers in the region can get their app out in the public domain. If you want to catch the entire discussion panel session, the video is below:


It was then time for the Tbreak Developer Awards, which recognized various people and apps across different categories. The nominations were announced earlier in the week, and the winners were as follows:

- Best Charity App: CareZone
- Best Government App: DEWA
- Best Mobile Game: Kalimat
- Best Entertainment App: Arab Idol
- Best Mobile App: Carbon
- Best PC Game: Point Blank
- Best PSN/XBLA Game: Basha
- Best Web-based Game: Jawaker
- Best website design: Xpansecgi
- Best eCommerce Website: JadoPado
- Best Community Website: Dubizzle
- Best Tech/Gaming blog: DvLZGaME
- Best Social Media Personality: Ask Ali
- Best Website Overall: Emirates.com

Post-lunch were the classroom sessions, and Day 1 were the sessions from Blackberry and Nokia, as well as a session from Qualcomm. Blackberry highlighted a few of the topics that were covered in the keynote, but then went on to talk in detail about Blackberry OS 10 and how technologies such as NFC will play a major role in our lives. Also on discussion was the Blackberry PlayBook, which is now gaining momentum thanks to its recent 2.0 update. Nokia again talked about revenue opportunities in developing for its Nokia Store, while Qualcomm talked about its processor platforms across Android, Symbian, and Windows Phone and how developing for Snapdragon processor architecture provides a more optimized app overall. The classrooms were well received and it was a great opportunity for developers to interact with some of the senior representatives and exchange ideas and most importantly business cards!

Day 2′s afternoon session kicked off with Blackberry repeating its session from Day 1, but the Windows Phone session headed by Ahmed Adel from Microsoft was a developer’s dream, with a live coding session in .Net and plenty of Q&As. We even managed to nab a copy of Windows 8 Consumer Preview, just because we’re too lazy to download it.

There was plenty of feedback from both the speakers and attendees on the event, and we’re taking careful notes of everything that was said so that we can make the next Tbreak Developer Conference even better. Check back later for the uploaded videos of the classroom sessions.


A former IT & Marketing Manager turned full time Editor, Nick enjoys hurling fireballs and tinkering with the latest gadgets. Follow him on Twitter as @theregos

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