Kingston lauches wireless storage drive

By on March 29, 2012
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Beef up your iOS and Android storage wirelessly.

At a press event today Kingston revealed details on several emerging market trends and introduced a new wireless storage solution designed for smartphones, tablets, and PCs.

Antoine Harb, Business Development Team Manager, MENA, Kingston Technology kicked off the presentation with an introduction and a recap of the company’s history. He then went on to focus on four major trends that the company had observed from its various channels. Firstly was the increase in users moving from traditional hard drives to SSD storage. The introduction of the Ultrabook has seen an increase in the demand for SSDs to keep both power consumption and form factor to a minimum. Users are also realizing the significant speed boost in using SSDs, and Kingston have released several high performance SSDs catering to different usage scenarios. The other trend the company observed is the roll out of USB 3.0 flash drives and storage solutions. Given the significant speed boost of USB 3.0 over traditional USB speeds, Kingston is set to release a slew of USB 3.0 compatible flash drives in Q2 of this year. Lastly Harb revealed that the company had seen a steady increase in the demand for its Hyper X memory modules, which again illustrated user demand for high-performance RAM.

Harb then went on to talk about the company’s latest product, the Kingston Wi-Drive. This sleek device doubles as a wireless storage solution for devices such as smartphones, tablets, and even laptops and PCs. Released in 16GB and 32GB models, the device allows users to connect the device to a PC and store data on the drive like a traditional USB disk. When disconnected from the PC, the drive turns on its wi-fi signal, which allows tablets and smartphones to connect to the broadcasting wi-fi and access data on the drive via a specially designed app. The app is currently available for iOS and Android devices, and is free to download from the respective app stores.

Once downloaded, it’s a simple task of launching the app, connecting to the wireless drive, and then flipping through the various content folders. Music, pictures, movies – all of these can be streamed wirelessly to your device, effectively doubling or tripling the amount of storage space available to you. So instead of trying to cram all of your music or movies onto your iPad, you can store them on the Wi-Drive and stream them directly to your iPad. Most common file formats are supported, and playback is limited only to the device’s operating system.

The Wi-Drive 16GB will retail at AED 299, and the 32GB model will be priced at AED 499. With a four hour battery life with up to three users accessing and sharing data consecutively, the Wi-Drive is the perfect device for users who are looking for an affordable and portable storage expansion for their gadgets.

Stay tuned for our review of the Wi-Drive in coming weeks.


About

A former IT & Marketing Manager turned full time Editor, Nick enjoys hurling fireballs and tinkering with the latest gadgets. Follow him on Twitter as @theregos

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