RIM launches the new BlackBerry Curve 9380 in the UAE

By on December 5, 2011
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Press Release:

Research In Motion (NASDAQ: RIMM; TSX: RIM) today announced the availability of the new BlackBerry Curve 9380 smartphone in the United Arab Emirates (UAE), the first-ever BlackBerry Curve smartphone with a touch display. This sleek and stylish new smartphone continues to deliver the powerful social experiences, ease-of-use and smaller handset size that distinguish the BlackBerry Curve family, while also offering Curve users the choice of a larger display and an all-touch design.

The BlackBerry Curve 9380 is powered by the new BlackBerry 7 OS, which delivers a faster and richer user experience. It also includes the ability to manage personal content separately from corporate content, and comes with a variety of personal and productivity apps out of the box.

The new BlackBerry 7 OS introduces an enhanced browser that provides a significantly faster, more fluid web browsing experience. The browser includes a new JIT (just in time) JavaScript compiler to improve the load time speed of web pages and it offers optimized HTML5 performance for incredible gaming and video experiences. The popular universal search capability has also been enhanced with support for voice-activated search, so users can simply speak to begin searching their device and the web for information.

In addition, the BlackBerry Curve 9380 smartphone includes built-in support for Augmented Reality and NFC, allowing users to connect with the world around them in fresh new ways. With the Wikitude Augmented Reality application, users can find nearby BBM™ (BlackBerry® Messenger) contacts in real-time, read reviews about restaurants close to them, or get the story behind an interesting landmark and points of interest. NFC also enables many new and exciting capabilities, including the ability to make mobile payments, pair accessories or read SmartPoster tags with a simple tap of the smartphone.

The BlackBerry Curve 9380 is now available in the UAE via authorized retailers.


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