Twitter is now finally allowed to trademark the disputed phrase “tweet”.
Twitter’s 2 year long struggle to trademark the word “tweet” has come to an end after they got the TwittAd firm to finally give it up. TwittAd is a twitter service that pays users to tweet ADs from their accounts. They had trademarked their phrase “Let your Ad Meet Tweets” back in 2008. But by 2009 more than 3 companies had asked to trademark the word “tweet”. So, twitter’s official application was denied.
Twitter had been struggling with these companies to drop their applications. They even blocked TwittAd’s account from their service to bring their services to a halt. Thus now TwittAd has agreed to allow twitter to trademark “tweet”, and in return Twitter will drop their lawsuit and to allow them to resume their service.