Micromax releases M2, a music-pod with mobile phone capabilities

By on June 7, 2011
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New music player phone to be available exclusively at Carrefour at launch.

Press release:
Micromax Informatics Limited (“Micromax”), the largest Indian domestic mobile handset company launched the much-awaited mobile phone model, M2, designed especially for music lovers. On launch, M2 will be exclusively available at the Carrefour outlets located at Shindaga, Mall of the Emirates, Mirdif City Centre, Marina Mall, Al Saqr and Sharjah City Centre.

When was the last time you heard music on your mobile phone and really enjoyed it? Indeed the performance was always compromised with your phone not giving you the complete sound capabilities and the music experience that you wanted. Not anymore. Check out the latest offering from Micromax, M2, the synonym of Music on a mobile phone and it’s something that’s never been done before!

M2 is a music-pod with mobile phone capabilities and comes with
• Touch-Jog Wheel, which allows you to effortlessly roll over the thumb and select the music track to be played. With the jog wheel you can also instantly switch between the music player, FM Radio or the phone mode. Not to mention the super fast processor, which enables the music playlist as fast as you can think.
• Exceptional “Dome” headsets with Bass Boost, which come coupled with the wired headsets in addition. So sit back, relax and enjoy your music with complete noise cancellation- so you miss out on all the disturbances around even when you are on the move while truly enjoying your music.
• SRS Music management software, which allows you to categorize your playlist by moods, Genres, Artists, etc, and retrieve them when you want without scrolling through the complete list.
• SRS Wow HD, to enhance your music experience and give you better output music quality.
• The sleek design is brought to life by the Single-Injection mould housing that gives it the smart and smooth finish.
• The phone comes with 2 GB of internal memory that lets you fit in your complete music collection easily – an estimate 5000 songs so that you never run out of music.
• The phone also supports Dual-SIM cards, which help you enjoy the benefits of 2 networks.
• Lastly, the Micromax M2 comes pre-bundled with 50 of the choicest international music titles.

The phone is targeted towards those who just can’t afford to stay away from their favourite tracks on the move or even at work. M2 comes with a 2.0” TFT QVGA screen, and a resolution of 240×320 pixels and a 2 MP camera. The media player in M2 supports a range of audio formats including MP3, Midi and MAV along with universal 3.5-mm Audio Adapter to plug-in your choice of headphones. The phone also features a video player that supports 3GP and MP4 video file formats. M2 is enabled with GPRS Class 12 and comes with a Li-ion 850mAh with over 152 hours standby time.

To promote the product on launch, for a limited period only, customers can purchase the Micromax M2 at a special price of AED 399 along with the DOME headset, and also get AED 75 Wasel of Etisalat and an AED 50 voucher from Carrefour.

With all these special features packed in to enhance your music experience, a call from a friend might be the only thing disturbing you.


Mufaddal Fakhruddin is the Editor for IGN ME and thinks writing in third person about himself in an about me section is weird.

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