Jacky’s Electronics opens shop on Souq.com

By on December 16, 2010
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To sell its wares through the online retailer.

Press release:
Souq.com, the region’s most widely trusted online marketplace, has opened an online store with Jacky’s Electronics on www.souq.com. The move signals a win for both customers and the electronics retailer, providing quick and convenient access to a wide range of Jacky’s Electronics’ brands.

With a customer base of over 1.5 million people across the MENA region and one technology item currently being sold every minute, Souq.com’s online stores are a valuable meeting place for the electronics retailer and its customers. Jacky’s has been quick to leverage the virtual footfall provided by Souq.com’s online stores – Souq.com is the MENA region’s largest shopping platform, attracting the greatest number of visitors. Customers enjoy easy access to the best deals available on new products, as well as a straightforward and secure way of browsing and purchasing goods.

Jacky's store at Souq.com.

Commenting on the retail initiative with Jacky’s Electronics, Souq.com’s CEO Ronaldo Mouchawar stated: “Souq.com is the online trade partner of choice for retailers. The company has pioneered the field of e-commerce in this region, to provide customers and retailers alike with a highly visible and effective place to conduct business.

“Companies, such as Jacky’s Electronics, recognise that creating a brand-sponsored store presence on Souq.com ensures that they are markedly enhancing their customer touch-points and driving their revenue channels,” continued Mr Mouchawar, “In choosing Souq.com, Jacky’s has expanded their business frontiers by partnering with the MENA region’s most trusted and expert online marketplace.”

Souq.com currently values the UAE online business to be worth USD $200 million – a figure which represents a striking opportunity for Jacky’s Electronics. “As experts in e-commerce, we’re confident that having an online presence on Souq.com will help us boost sales significantly,” said Ashish Panjabi, Chief Operating Officer, Jacky’s Group of Companies.

“Souq.com allows us to serve customers who live in areas where we don’t have a retail outlet by shipping directly to their doorstep with the assurances that Souq gives its customers vis-à-vis security etc. All products purchased on Souq.com will receive the same local warranty we give to products bought in stores, including after sales services.

“Opening a store on Souq.com is hassle-free and gives us access to a wider market and a large pool of loyal consumers. We look forward to enjoying a successful trade partnership with Souq.com and meeting our new, online customers,” Panjabi added.

Souq.com was established in 2005 to become the largest e-commerce site in the Arab world, today. Thousands of buyers and sellers meet daily to transact business over a trusted platform that offers both many payment options and delivery methods catered to the markets that the company serves. Since its inception, the company has quickly evolved to become the region’s leading and fully integrated online marketplace, reflected in recent accolades, such as the UAE’s E-Commerce Award and the Small Business Award.


Mufaddal Fakhruddin is the Editor for IGN ME and thinks writing in third person about himself in an about me section is weird.

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