New report suggest that the popular smartphone makers are looking to enter the tablet market.
Adding to the long list of manufacturers (i.e Dell, HP, Samsung, etc) is RIM who is looking for a piece of that tasty tablet market pie Apple has been gorging on for the past couple of months.
According to Bloomberg, RIM, makers of the Blackberry fashion accessory-cum-smartphones, are mulling over entering the tablet PC market and under the direct line of attack of Apple’s market dominance. The device is allegedly called ‘BlackPad’ (oh god…) and will be approximately the same size as the 9.7-inch iPad, while also having Bluetooth and WiFi connectivity. The device won’t pack in 3G but instead will rely on tethering to the user’s already purchased Blackberry device.
Bloomberg’s tipster refused to indulge personal details, but according to whois, RIM has registered the domain “www.blackpad.com” which lends some credence to the whole story.
If RIM are indeed looking to get into the tablet PC biz, they will have an uphill task against Apple’s iPad. Most importantly, they will have to start with a $499 price range and make sure that the available featureset surpasses or at least meets that of the iPad. Blackberry would also have to get cracking on the number of available apps. They are just at 6,000 compared to App Store’s massive library of 225,000 apps.
But even more importantly, they have to work on their product branding. Honestly, ‘BlackPad’ is just awful and extremely lazy on their part. How about BerryPad? Any takers for the fruity name?