New lower-end phones will release in Q3 2010.
Sony Ericsson has announced two new variants of its Walkman phones today. The new Sony Ericsson Zylo and Spiro are aimed at the lower end of the market and will feature the iconic Walkman music player features plus a number of social networking tools (but of course!).
“The Sony Ericsson range of Walkman phones has seen tremendous success since it was first launched in 2005 having sold more than 130 million handsets to date – and we are still seeing a great appetite from consumers. Today’s announcement aims to satisfy this demand by making the Walkman phone range available to a wider audience.” Said Jenny Maltesson, Marketing Business Manager at Sony Ericsson.
“By combining the best of the Walkman functionality with a myriad of social networking capabilities, Sony Ericsson Zylo and Sony Ericsson Spiro offer consumers the chance to access and get a taste of what our Communication Entertainment portfolio has to offer.” Concluded Maltesson.
Both of the new phones will available from Q3 2010. No pricing has been announced yet, not even any pictures of the new devices were shown.