Google announces its own URL shortening service, goo.gl

Google is a company that seems to be getting itself into an increasing number of markets daily. The last couple of weeks have been especially busy, with many announcements made. Today, another was made, regarding its new & free URL shortening service, goo.gl, for use within its other products.

URL shorteners are great for services like Twitter, where characters are counted in posts, or for when a fully-sized link would look rather out of place. There are a very large number to choose from, but at the moment, there are only a few very popular ones (such as bit.ly).

Source: Neowin